Rado Watches

Rado is a Swiss watch manufacturer founded in 1917 in Lengnau, in the canton of Bern, and is particularly well regarded for its pioneering use of advanced materials in watchmaking. The brand introduced scratch-resistant hardmetal cases in the 1960s and has since built a strong reputation around high-tech ceramics, sapphire crystal, and plasma-treated metals. Rado produces dress watches, sport watches, and fashion-forward pieces, consistently occupying the upper mid-range segment of the Swiss watch market.