Chopard Watches

Chopard is a Swiss watch and jewellery manufacture founded in Fleurier in 1860 by Louis-Ulysse Chopard, later relocating to Geneva. The company is recognised for its dual identity, producing both certified chronometric timepieces through its in-house movement division and elaborate high jewellery watches that sit firmly within the haute horlogerie category. Chopard is particularly associated with its Happy Diamonds concept, the L.U.C movement family, and its longstanding connection to the Mille Miglia motorsport heritage.